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Goggle/Search Engine - Technology View

Coming soon : Google Profiles

Due Credit: TechRepublic
Google will be soon making available a single access for profile information that gets reflected across all of Google's products. While the move seems like an extension to the single-sign on feature that is present with Google Accounts, this may also be more like a weaving content around the Social networking concept.

FaceBook has already shown how consistently people can be retained on the site by having applications reside alongside buddies. With OpenSocial also up and gunning, perhaps Google has a few acts up its sleeve.




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December 25th 2007 @ 07:19

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


Semantics in email from IBM

Due Credit: TechRepublic
Semantic search is the next technological frontier. Computers parsing information to extract information that is relevant, not just plain text matching and copy-paste but actual computation of concepts such as events, contact information, presence information etc.

Semantics has been a hot topic in general Web Search. Hakia and PowerSet are two of the major efforts to bring semantics based search mainstream. IBM has recently announced its free e-mail search tool that brings the advantages of semantics based search to emails.


E-mails are the primary medium of business communication today. With this said, it also means that they represent valuable information on an individual that can be best used for semantic search purposes. Using the Unstructured Information Management Architecture, IBM has set to bring the computing of concepts to e-mail.







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December 23rd 2007 @ 12:56

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


Yahoo to be platinum sponsor for Apache Software Foundation

Due Credit: DailyBits
Yahoo will be a platinum sponsor to Apache Software Foundation. The partnership will see the search giant providing financial and hardware resources to the non-profit outfit that manages some of the most high profile and collaborative open source projects on the planet.

Yahoo's committment to open source is evident in the contribution of its employees to the open source community.

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December 22nd 2007 @ 10:15

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


GTalk talks more languages !

Due Credit: DailyBits
Google's brought out a great new year and Christmas gift for its users with the translation bots for GTalk. So now users have to only add the bots that are specific to their language conversions and whatever is typed to the bots is converted to the other language.

The bots are named in the format that refers to the source language first and then the destination language. Also, adding the bots to the groups will enable translation within a group chat session as well


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December 21st 2007 @ 19:25

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


Trojan replaces Google Ads links

Due Credit: TechRepublic
Few weeks back there was a furore when Google search results were found to contain malicious links listing high in the first few pages. The web search engine immediately took action to have the bad links removed (though there still continue to be new links surfacing every once in a while). Now, the Google Ads system is being targeted by malware that resides on the systems of users browsing the web.

The Trojans play with the hosts file that is used to match domains with IP addresses. It replaces the text ads that originate from the Google Adsense server with ads pointing to several other suspicious sites
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December 21st 2007 @ 02:01

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


Zuula : Tabbed search across multiple engines

Due Credit: SearchEngineJournal
Zuula, the meta search engine provides an option for users to search across multiple search engines with the result displayed in adjacent browsers.

There are results returned from top engines for blogs, images, news etc


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December 18th 2007 @ 22:29

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


Searching for yourself on the Web?

Due Credit: DailyBits
The survey by the Pew has uncovered some curious results as to the frequency at which people search for themselves online. Technically referred to as ego-surfing, the global trend seems to be more towards people looking about their profile online.

Online identity is more critical when it comes to applying for a new job. Its common practice for firms to search online for the prospectives candidates just to have a glimpse on the online activities of the individual. With social networking and blogging picking up pace, more and more content that can at times be private and opinionated goes online


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December 18th 2007 @ 17:23

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


Just SMS for an answer

Due Credit: TechRepublic
AQA (Any Question Answered) is a really nifty idea. The service answers questions that are SMSed to its list of researchers who respond back within a time span ranging from 15 to half hour in most cases. The brain child who once held the reins of Symbian.

The service charges 1 pound per query is a novelty with sufficient profits as of last year. There are competitors to it also. But I feel that on a local basis, this idea is food for thought for several really targeted services. Surfing the web is a luxury that comes with high end phones only. Ofcourse, the trend is catching on but for the whole market of phones that exists with support for SMSs, there is a lot more steam left in this segment


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December 16th 2007 @ 18:26

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


Google doing a Wikipedia, Squidoo and Mahalo?

Due Credit: TechRepublic
Google has a clear vision. To index the whole information of the world and make it accessible universally. It also has another strategy, that of never owning content but only indexing them. Perhaps Google has been very ardent about it ever since Yahoo started facing bad times after its transition into more of a media company.

Now, with project Knol, Google seems to be following the social path to knowledge creation. So far, its algorithms have been mining the net for information. But with the net burgeoning with content, perhaps a refined approach is the only way that relevance can be truly achieved


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December 15th 2007 @ 07:15

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


Mahalo adds social network twist to search

Due Credit: DownloadSquad
Think Digg combined with Google. Ok, that is pretty great but exaggerated. Mahalo, a search engine that claims to be highly relevant and is human powered has added a new social network feature that lets users submit links to the engine and if they meet the quality standards of the site, they get lists and the users gets credit by having his name listed at the bottom of the search result.

Now, I thought that social bookmarking sites were already doing this. And that too on a highly intuitive manner as indicated in this article on the algorithm that powers Digg


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December 14th 2007 @ 03:09

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


Google Trends API

Due Credit: TechRepublic
Google will be rolling out another API for Web Programmers that will make it easier to incorporate data on the trends of the searches. The Google Trends API will make available a number of features such as the jot keywords that were searched on a local basis, the frequency of search on the key words etc.

The Trends API would be a great tool for marketers to collect data on the popular trends and to also verify the effectiveness of their campaigns in capturing public attention. Google has a way of making available programming APIs that ease the process of development over the Web. Earlier APIs from the company include the Map API, the Google Gears API for offline online data syncing, the recently announced OpenSocial API for sharing of profile data across various social networking sites


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December 13th 2007 @ 08:29

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


AskEraser from Ask.com

Due Credit: TechRepublic
Search engines are the workhorses of the internet. But in the search for relevance, most engines keep a log of user activity and search. There have been several privacy concerns relating to these but the rules are very gray.

Now, Ask.com, a search engine that occupies about 5% of the search engine market has come out with a solution that it hopes will lure people to use the engine more frequently. With a feature called AskEraser, users get to delete their search history from the servers with a guarantee that the data will get erased is a matter of hours. Google has a policy to retain customer search information for 18 months while Yahoo and Microsoft retain search data for 13 months


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December 13th 2007 @ 08:23

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


Alternative Search Engines : A UI and a social approach

Due Credit: SearchEngineJournal
Recently I covered two Search engines that stood out with respect to two trends that I believe will be core to the next big search engine. It is an oft-quoted statement that there are many search engines available in the market but nothing comes close to competing with Google. With the slush of funds and the best of minds perhaps that is true for the time being but lets not forget that there have been many competitors who have gone the same path.

Coming back to the topic, Yoople is an engine that retrieves search results from Yahoo and lets users rank the results according to what they feel is relevant. There are some checks in place to prevent too much manipulation of results but the idea is great cause it brings the social angle to search results, The combination of Man and machine. I came across a video today that had a researcher at MIT comment that Google and Wikipedia were the first among the new series of entities based on collective intelligence. Essentially it means leveraging the best of man and machine. To that extent, Yoople's customization of search results is a great feature


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December 7th 2007 @ 02:23

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


Google will bid for Wireless Spectrum

Due Credit: TechRepublic
Finally, Google has made public its intention to bid for the 700 MHz wireless spectrum. The move is their next big wave after releasing their android SDK for mobile applications. With its cash reserve that extends to an estimated $13 billion, the Web Giant may be all set to redefine the telecom industry as we know it.

Google's business is ads. And mobile phones are the next entry points for access to the internet. So, acquiring a stake in the wireless space may be more alligning to the web firm's core competency than one makes out. It is also a fact unless they own the spectrum, several key advantages may be lost


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December 1st 2007 @ 12:32

Posted By: Arun On Technology - Category: Software, Tech News, Goggle/Search Engine
   


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